Local Business Listings help Improve your Online Presence
Local Business Listing is one of the vital aspects of boosting your online presence or in other words, it is a core concept of Internet marketing campaign especially when you are looking to get ranked in the local area. Local Listing generally contains business name, business phone number, business address and other relevant details. There are several sites and directories available on the web that allows you to create a free listing online. Some of the sites are like Google Local, Yelp and Yellow Pages etc.
The main purpose of local business listings is to get your website more visible on major search engines. Every New Listing allows user to check your website and also one of the most important things is that user can review your business and provide you feedback as per your services. Also, You can add your social media links such as Facebook, Twitter, Google+, LinkedIn and YouTube extra while doing local business listings.
Some of the main points that one needs to consider to improve Local Business Listings:
Business Name
You should have a business name. Some sites may ask for your Registration number as well
Description of Business
Make sure you have the correct description of your business. You should make it short and simple and also add all the services you offer.
Contact Number
You should have a contact number which you will add to the listing, also sometimes the contact number can be used for verification purposes as well.
Complete Address
Complete address should include street name, zip code, City name, State name and Country as well. The complete address you need to provide to make it a great listing.
Category Selection
You needs to be very careful while adding your business category. If you put your business in wrong category you won’t be avail the best output from the local listings. Search Engines determines the businesses according to the category
In 2013, local search expert Mike Blumenthal stated:
“Categories are a critical piece of how Google determines the relevance (not rank) of a listing in local search “
Working Hours
Add your working hours. In this way users come to know that which day you are having off and which day you are working.
“The objective is not to “make your links appear natural”; the objective is that your links are natural.”
Matt Cutts
